Kisah Benar: When Malaysia Learned to Recognise Scams

CelcomDigi | CelcomDigi Berhad

How KFC Turned Raya into Shareable Entertainment for a New Kind of Family

KFC | QSR Brands (M) Holdings Bhd

From Price‑Led to Smart Value: How Entertainment Rebuilt Hotlink’s Relevance

Hotlink | Maxis Broadband Sdn Bhd

From Harvest to Youth-Led Movement — Driving +14% Growth in East Malaysia

Pepsi | Etika Group of Companies

The 9.8kg Love Letter to Tiger Beer

Tiger | Heineken Malaysia

SUARAKU: Giving Raya Back Its Missing Voice

U Mobile | U Mobile Sdn Bhd

When Partners Stopped That Dot Together: Driving +155% More Breast Cancer Screenings

HOMESOY | Ace Canning

The Perfect Media Trinity: FILA × Astro × ALPHA = 100% Fandom-powered Momentum

FILA | Misto Malaysia ( previously Fila WR Malaysia) Sdn Bhd

How Media Collaboration Validated Smart Value for Hotlink

Hotlink | Maxis Broadband Sdn Bhd

U Mobile x The Cap City: Turning Anticipation into Media and Belief

U Mobile | U Mobile Sdn Bhd

Maybank myImpact SME x BFM : Building Malaysia’s SME Thinking Platform

Maybank | Malayan Banking Berhad

FOMO and Fizz launched Malaysia’s number one TV show, driving record sales

Calpis Soda | Etika Group of Companies

100PLUS x SHALS: Raya Lebih Fresh

100PLUS | F&N Beverages Marketing Sdn Bhd

The Story That United a Nation: Driving 23% Sales Growth

7up & Mirinda | Etika Group of Companies

A First-of-its-Kind Media Alliance that drove 70,000 registrations in 2 months

PROTON Edar | PROTON Edar Sdn Bhd

How Goodday was first to turn stories to stalls, driving +23% sales

Goodday | Etika Group of Companies

How Huggies Engineered the Halo — Turning Premium Advertising Data into a Value Growth Engine

Huggies | Kimberly-Clark

When Real-World Behaviour Became BYD’s Best Sales Signal

BYD | Sime Darby Beyond Auto

From Dormant to Dominant: How Mead Johnson’s First-Party Data Woke Up and Drove ROAS +44%

Enfagrow A+ | Mead Johnson

Breaking the Lookalike Loop: Turning Real-Time SME Signals into Addressable Growth

Alliance DSME | Alliance Bank Malaysia Bhd

Maybank: We Didn’t Target Savers. We Targeted Saving Moments

Maybank | Malayan Banking Berhad

How Guardian intercepted Competitor Shoppers: Winning the Moment Before Purchase

Guardian Malaysia | Guardian Health And Beauty Sdn Bhd

Cracking the Homebuyer Code: Turning Dormant Data into 527 Homes Sold

Sime Darby Property | Sime Darby Property Berhad

Heineken’s Data Reset for Influencer Marketing

Heineken | Heineken Malaysia

Human Foresight Engine in AI: Engineering Future Cultural Movement

Nippon Paint | Nippon Paint (Malaysia) Sdn Bhd

GO CreAItors: How AI Built from Human Chaos Drove 19x More Group Orders

Grab | Grab

SUARAKU: Giving Raya Back Its Missing Voice

U Mobile | U Mobile Sdn Bhd

Maybank: Turning National Sentiment into Financial Action

Maybank | Malayan Banking Berhad

Hands, Emojis, AI: How Ryt Bank became the #1 installed app in Malaysia!

Ryt Bank | YTL Group (Digital Bank)

Agh to Ahh: The Engine Behind 1,000+ Bar Visits

Heineken | Heineken Malaysia

The Vaseline Atmospheric UV Guard: Transforming Screens into A Network of UV Defence

Vaseline | Unilever (Malaysia) Holdings Sdn Bhd

The OS That Protects: Turning Smartphones into Real-Time Intervention Systems

CelcomDigi | CelcomDigi Berhad

From Zero Awareness to 1,000,000 active accounts: Acquisition Engine unleashes the fastest growing digital bank!

Ryt Bank | YTL Group (Digital Bank)

Turning Brand Health into a Real‑Time Decision Engine

Haval H6 HEV | Great Wall Motor Sales Malaysia

Baskin Robbins: A First-of-Its-Kind Real-Time Activation in Food Delivery

Baskin Robbins | Golden Scoop Sdn Bhd

Rewriting Google and Meta: A Real-Time Audience Engineering System

Alliance DSME | Alliance Bank Malaysia Bhd

From Screen Guilt to Cart Conversion During Ramadan

Mattel | Mattel Continental Asia Sdn. Bhd.

La Roche-Posay: The #2 That Took #1

La-Roche Posay | L’ORÉAL Malaysia SDN BHD

Guinness Saves EPL Nights with an Assist from Grab

Guinness | Heineken Malaysia

Who Needs 11.11 Discounts? Kérastase Didn’t!

Kérastase | L’ORÉAL Malaysia SDN BHD

Carlsberg – The Code Hunt When a Brand Film Became a Storefront

Carlsberg | Carlsberg Brewery Malaysia Berhad

672% Revenue Uplift. 8.75x More Bookings. It Was Time for Chengdu

Malaysia Airlines | Malaysia Airlines Berhad

100PLUS Zero to Legend with MLBB

100PLUS | F&N

From Sponsorship to Pathway: How Dashing Turned Football Dreams into Sales Growth

Dashing | Wipro Unza Malaysia

How Wall’s Made Gaming the New Ice Cream Aisle

Walls | Unilever (Malaysia) Holdings Sdn Bhd

From Bored Swipes to Boxed Bites: How KFC Gamified The One Box

KFC | QSR Brands (M) Holdings Bhd

Beyond the Screen: Using Helmet Compression as a Living Media Channel for Safi Shayla

Safi Shayla | Wipro Unza Malaysia

CLEAR Head. CLEAR Confidence: Football the Gateway to Grooming

Clear Men | Unilever (Malaysia) Holdings Sdn Bhd

City of Elmina: Where Wellness Lives, and Content Leads the Way

Sime Darby Property | Sime Darby Property Berhad

Duo Terhangat: How Mekdi Sparked Malaysia’s Hottest Reunion

McDonald’s | Gerbang Alaf Restaurants Sdn Bhd

Grab for Family: Move Over Gen Z — Makciks, Pakciks and Parents Are Running the Feed Now

Grab | Grab

Wonda Coffee: Fake vs Real M. Nasir

Wonda Coffee | Etika Group of Companies

U Mobile x Nigel Sparks: Turning Anticipation into Influencer-led Belief

U Mobile | U Mobile Sdn Bhd

Why a Finance Influencer Launched an EV Better Than a Car Reviewer

PRO-NET | Proton New Energy Technology Sdn Bhd

The KPI That Predicted Revenue: How Samsung rebuilt performance media around the ONE metric

Samsung | Samsung Electronics Malaysia

Rewriting Meta Performance: Winning DSME Growth with Real-Time Audience Engineering

Alliance DSME | Alliance Bank Malaysia Bhd

What If You Could Bid On Homeowners Before They Knew They Needed Paint?

Jotun Paints Malaysia | Jotun Paints Malaysia Sdn Bhd

From Zero to 1,900,000 Installs in just 7 months: The Ryt way

Ryt Bank | YTL Group (Digital Bank)

GrabFood Hot Deals: Beyond Blanket Promos, Built for the Right Audience Every Time

Grab | Grab

Time For Chengdu: When Performance Media Becomes Route Strategy

Malaysia Airlines | Malaysia Airlines Berhad

Malaysia Airlines – Engineering Conversion: The 72-Hour MATTA Biddable System fair

Malaysia Airlines | Malaysia Airlines Berhad

Diagnosing Doubt: LG Turned Online Hesitation into Biddable Performance

LG | LG Electronics (M) Sdn Bhd

Answer With The Inherent Truth of Raya 2026

Nippon Paint | Nippon Paint (Malaysia) Sdn Bhd

Jotun: The Paint That Made People Search for the Most Beautiful Home

Jotun Paints Malaysia | Jotun Paints Malaysia Sdn Bhd

Alliance Bank: Rebuilding Search for a New Reality of Demand and Discovery

Alliance DSME | Alliance Bank Malaysia Bhd

The Sponsored Truth

Samsung | Samsung Electronics Malaysia

Edelweiss, The First ​​Alcohol Brand to Win in Search — Without Google

Edelweiss | Heineken Malaysia

Search is Where Hype Gets Stolen How Samsung Built a Search Protection System for the AI Discovery Era

Samsung | Samsung Electronics Malaysia

Purr-fect Efficiency: How Safi Naturals Beat the Scale with AI

Safi | Wipro Unza Malaysia

Precision That Drives Presence: Guinness Dropped Geo-Fencing Targeting to Deliver +20% Attendance on St. Patrick’s Day

Guinness | Heineken Malaysia

Bad Season, Vacant Space: How Die-Hard Fans Helped Maybank Sell Cards without A Single Paid Ad

Maybank | Malayan Banking Berhad

Munchy’s: The M We Built Together

UR MUNCHY’S MALAYSIA | UR MUNCHY’S MALAYSIA

Uhrenholt – Emborg’s Recipe for Unlocking The Joy In Cooking

Emborg | Uhrenholt Sdn Bhd

Power Tools Powered With The Power Of Others

Dewalt | Black & Decker Asia Pacific (Malaysia) Sdn Bhd

Kepci Cara Kita: Redefining Merdeka Through Everyday Malaysian Culture

KFC | QSR Brands (M) Holdings Bhd

From Screens to Stadium: Coca-Cola brings the FIFA World Cup Trophy to Malaysia

Coca-Cola | The Coca-Cola Company

Shell: Simplifying BUDI95, End to End

Shell Loyalty App | Shell Malaysia

Netflix Malaysia – Wednesday Season 2: Where Every Touchpoint Became Wednesday’s World

Netflix Malaysia | Netflix Pte Ltd

100PLUS x SHALS: Raya Lebih Fresh

100PLUS | F&N Beverages Marketing Sdn Bhd

Across Every Women’s Touchpoint: “Stop That Dot Together” Drove 27,557 Screenings

HOMESOY | Ace Canning

When Horor is Heard, Not Seen – How The Conjuring turn avoidance into attention

Warner Bros Malaysia | Warner Bros. Malaysia Sdn. Bhd.

From Battery to Broadcast: Rewiring Audio with an EV

PRO-NET | Proton New Energy Technology Sdn Bhd

Aiken Niacinamide Bright: Hijacking Culture to Make Audio Stand Out in Festive

Aiken | Wipro Unza Malaysia

Stepping Out of the Speakers to Become the Trusted Neighbour

Kimball | Campbell Soup Southeast Asia Sdn Bhd

Making Waves (And Moving Bones!) Across the Radio Ecosystem With Anlene Move For More

Anlene | Mainland Dairy (Formerly Fonterra)

EMAS7 PHEV: The Sound of Confidence That Moved Malaysia from Consideration to Conversion

Proton e.MAS | Proton New Energy Technology Sdn Bhd (PRONET)

How Goodday was first to turn stories to stalls, driving +23% sales

Goodday | Etika Group of Companies

FOMO and Fizz launched Malaysia’s number one TV show, driving record sales

Calpis Soda | Etika Group of Companies

Guinness Made the EPL Unmissable

Guinness | Heineken Malaysia

KAK VINDA DAPURRRRR – A Muppet turned Vinda Tissue into #1

Vinda Tissue | Vinda Malaysia Sdn Bhd

From Micro-Moments to Bookings: A Video Journey That Converts

Malaysia Airlines | Malaysia Airlines Berhad

How One Viral Film Made Malaysians Search for Safety

Volvo | Volvo Cars Malaysia

Aiken Niacinimade Bright: Turning Invisible Skincare into Something Gen Z Could See

Aiken | Wipro Unza Malaysia

The Story That United a Nation: Driving 23% Sales Growth

7up & Mirinda | Etika Group of Companies

From Harvest to Youth-Led Movement — Driving +14% Growth in East Malaysia

Pepsi | Etika Group of Companies

The Ad That Became an Experience: How GrabCoins Made Half a Million Malaysians Stop Scrolling

Grab | Grab

10.7 Seconds Inside a Mobile Banner. GrabFood Turned Malaysia’s Most Skippable Format Into Its Most Shared Moment.

Grab | Grab

Celebrations Are Best When Your Phones Are in the ‘Airplane Mode’

Heineken | Heineken Malaysia

Speak to Discover: KFC’s Turning Voice Search into an Immersive App Experience

KFC | QSR Brands (M) Holdings Bhd

A Thousand Comments, One Decision: Turning a Car Launch into a Live Decision Experience

PRO-NET | Proton New Energy Technology Sdn Bhd

How Tiger Beer Reinvented Chatbots for Chinese New Year

Tiger | Heineken Malaysia

Sabotaging the Eyes to Restore the Culinary Heartbeat of Prego

Prego | Campbell Soup Southeast Asia Sdn Bhd

KFC Treats: Turning Coffee Raves into Craving Moments

KFC | QSR Brands (M) Holdings Bhd

The Fries Crossroads: Turning Bukit Bintang into a Live, Shared Experience

McDonald’s | Gerbang Alaf Restaurants Sdn Bhd

Winning the Hearts and Pots of Malaysia’s Toughest Kitchen Critics

Kimball | Campbell Soup Southeast Asia Sdn Bhd

Uncle Nyam Nyam Hijacking the Digital Silence to Restore Raw Physical Play

Nyam Nyam | Campbell Soup Southeast Asia Sdn Bhd

Dive into the Multi-Sensorial Immersive ‘Just-washed’ experience

Softlan | Colgate-Palmolive Malaysia Sdn Bhd

Netflix Malaysia – Stranger Things Season 5: Malaysia Entered the Upside Down One Last Time

Netflix Malaysia | Netflix Pte Ltd

From Brick to Bloom: How LEGO turned gifting into experience and won

LEGO | LEGO Trading (Malaysia) Sdn. Bhd.

Stop That Dot Together: Media Mobilises Women, Driving 27,557 Cancer Screenings and +189% Sales

HOMESOY | Ace Canning

RMHC: From Seeing to Believing to Giving

McDonald’s | Gerbang Alaf Restaurants Sdn Bhd

Alliance Bank innovative movie empowers Malaysia’s SME Community, drives 54% higher applications

Alliance Bank | Alliance Bank Malaysia Bhd

Kisah Benar: Turning Scams into Shared National Awareness

CelcomDigi | CelcomDigi Berhad

The Most Consistent Media Channel in Children’s Lives Wasn’t Treated as Media

AIA | AIA Malaysia

Dashing Converted Purchases Into Football Dreams at Tottenham Hotspur, United Kingdom

Dashing | Wipro Unza Malaysia

Project Salam: So She Could Finally Salam

Maybank | Malayan Banking Berhad

How Outdoor Made Scent Travel

Softlan | Colgate-Palmolive Malaysia Sdn Bhd

The Phygital Trap: Turning Transit into a Real-Time Scam Intervention

CelcomDigi | CelcomDigi Berhad

How Share a Coke Turned DOOH into a Scalable Engine for Real-Time Personalisation

Coca-cola | The Coca-Cola Company

Netflix Malaysia – Wednesday Season 2: When The City Spoke in Wednesday’s Voice

Netflix Malaysia | Netflix Pte Ltd

Freedom, Felt Not Told: YSL’s Multi‑Sensory Tunnel That Invited Trial

YSL Beauty | L’ORÉAL Malaysia SDN BHD

Wonda Coffee: Fake vs Real M. Nasir

Wonda Coffee | Etika Group of Companies

The Vaseline Atmospheric UV Guard: Transforming Outdoors Screens to Real Time UV Warning Shield

Vaseline | Unilever (Malaysia) Holdings Sdn Bhd